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« 5 things accomplished faster than sunscreen regulations | Main | Prenatal PFC exposure:
The weight just won't stick »

August 25, 2007

SMM: iCount video bonanza

D&AD, a British organization which gives yearly awards for creativity in design, made sustainability the name of the game this year when they built part of their student film competition around iCount's 15 Steps. You can see the official winners at the competition website, but Youtube is full of gems like these.

Step 6: Face your carbon elephant

Step 1: The power of off

Step 12: Share stuff

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